 Search
engine indexing is the mechanisms employed by search
engines to record, compile, evaluate, and organize the
content of a website so that search engine users can
access it through relevant search engine queries. There
are many different technologies and methods used in successful
search engine indexing that influence the visibility
and performance of your website and its content in the
search engine result pages. Certain indexing methods,
such as search engine agents (crawlers, robots, spiders),
automatically scan the Internet for new and updated content
to offer their users. Search engine indexing agents are
effective at finding new and updated information, though
they do have some technical limitations, especially if
the website they are trying to index wasn't originally
designed with search engine marketing in mind. There
are a host of other search engine indexing technologies,
techniques and methods that are designed to ensure regular
and accurate indexing of your website and all its content.
Without a properly executed search engine indexing strategy
the website, web pages, and content will not be included
in the search engines database or index. This is why
search engine indexing is such a vital component of any
successful search engine marketing campaign. Only an
experienced and knowledgeable Internet marketing professional
can formulate an effective search engine indexing campaign
for your website. However, having an effective search
engine indexing strategy is only the first part of getting
volumes of traffic to your website from the search engines.
The next step is to implement organic search engine optimization
methods to help that content become more visible to search
engine users when they perform a relevant search query.
IntraMedia utilizes a proprietary search engine indexing
strategy that employs the use of search engine indexing
agents together with the latest indexing technologies
to ensure proper and regular indexing of your website
and its web pages.
IntraMedia provides one comprehensive Internet presence
solution, by integrating compelling web design with progressive
Internet marketing. For more information on Internet marketing, search
engine marketing or search engine optimization (SEO,) please visit the
Internet Marketing
section or select a specific area below. |
